Stop wasting ad spend on Edinburgh clicks that don't convert. Our Google Ads campaigns are built to generate qualified leads — with full transparency and no long-term contracts.
Every campaign targets qualified Edinburgh leads. We optimise for conversions, not clicks — so you pay for customers, not curiosity.
Real-time dashboard showing every click, conversion, and cost. See exactly what you're paying and exactly what you're getting in return.
We combine Google Ads with organic SEO and AI search optimisation. Immediate paid leads fund long-term organic growth.
We'll analyse your current campaigns and show you exactly how to reduce cost per lead in Edinburgh.
See where your business ranks across Google, AI search engines, and more
Edinburgh Google Ads costs depend on your industry and competition. Average cost per click ranges from £2-8 for trades to £10-25 for professional services. We focus on minimising your cost per lead — not just cost per click — so you get the best return on every pound spent.
Google Ads appear at the top of search results as sponsored listings. Google Local Services Ads appear above those with a 'Google Guaranteed' badge. We manage both for Edinburgh businesses — LSAs are particularly effective for trades and home services.
Google Ads can generate leads from day one. We typically see optimal performance after 2-3 weeks of data collection and optimisation. By month 2, most Edinburgh campaigns are running efficiently with predictable cost per lead.
Yes, but we always recommend combining Google Ads with SEO. PPC gives immediate leads while SEO builds long-term organic traffic. The goal is to eventually reduce your ad dependency as your organic rankings grow — so you own your leads instead of renting them.
Absolutely. We'll audit your existing Edinburgh Google Ads campaigns, identify wasted spend, and optimise for lead generation. Most clients see a 30-50% improvement in cost per lead within the first month.