How long does SEO take?
Quick answer
Early movement in 4–8 weeks, meaningful lead flow around month three. Local and map results move fastest.
SEO Built Around Enquiries, Not Rankings
Ranking for a term nobody buys from is a hobby. We target the searches that end in a phone call.
The short answer
SEO for lead generation means ranking for high-intent, commercial searches — service plus location terms — with pages designed to convert. It takes roughly 4–8 weeks for early movement and around three months for meaningful, sustained enquiry volume.
- Commercial keyword and intent mapping
- Service and location page architecture
- Technical SEO and Core Web Vitals
- Structured data and internal linking
- Reporting tied to enquiries, not impressions
Intent first
We map the searches your buyers actually use: the job, the town, the urgency. Then we build one strong page per commercial intent rather than dozens of thin near-duplicates that dilute each other.
Technical foundations
Pages that render real HTML for crawlers, sensible internal linking, fast loading on a phone signal, clean structured data and one canonical version of your site. None of this is glamorous; all of it decides whether the content ever gets a chance.
Content that earns the click
Titles written for the person searching, answers near the top of the page, evidence of real work, and a clear next step. Rankings without clicks, and clicks without enquiries, are both failures.
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Frequently asked questions
Do you guarantee page one?
Quick answer
No, and nobody credible does. We commit to the work, the reporting and the direction of travel.
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