Email Marketing & Automation
Lead Hack designs email and SMS automation that nurtures every enquiry from first contact to booked job, then keeps clients returning. We build the sequences, write the copy, wire the triggers and report on revenue earned per email sent.
What We Do
We design the lifecycle: welcome series, abandoned-quote follow-ups, post-job review requests, win-back campaigns, monthly newsletters and seasonal promos. Everything runs through your CRM (HubSpot, Mailchimp, Klaviyo, ActiveCampaign or your own) and reports back to a single revenue figure.
Who It's For
Outcomes You Can Expect
More booked jobs from existing enquiries
Higher repeat-customer revenue
Automated review requests after every job
Clear lifecycle reporting
Less reliance on the founder doing follow-ups
Predictable monthly revenue from your database
Ready to Get More Leads?
Fill in the form and we'll contact you ASAP to discuss your requirements.
Why Lead Hack
Most agencies treat email as an afterthought. We treat it as the highest-margin channel you own — no platform tax, no algorithm changes, no rising CPCs. Done right, email pays for the rest of the marketing stack.
Our Approach
Audit your current data and triggers → map the lifecycle from enquiry to repeat customer → design the sequences → write every email → build inside your platform → test and iterate monthly. Reporting ties every email to enquiries and revenue.
Timelines & What Affects Results
Core nurture sequences live within 3-4 weeks. Full lifecycle automation typically takes 60 days to build out. Measurable revenue lift in the first quarter.
Frequently Asked Questions
Which email platform do you work with?
Most major platforms — HubSpot, Mailchimp, Klaviyo, ActiveCampaign, Brevo, MailerLite. We'll recommend the cheapest one that does the job for your scale.
Do you write the emails?
Yes. Subject lines, body copy, calls-to-action — all written in-house. You approve before anything sends.
Will this work for a trade business?
Especially for trades. Review requests, seasonal reminders and quote follow-ups regularly add 20%+ to annual revenue with zero new acquisition spend.
Is this GDPR compliant?
Yes — we only email people who have opted in, every send includes one-click unsubscribe, and we honour data requests promptly.
How do you measure success?
Open and click rates, but more importantly: enquiries generated, jobs booked and revenue per email sent.
Do you integrate with our CRM?
Yes — we wire the email platform to whichever CRM you use so contact data, tags and triggers stay in sync.
Based on 47 reviews from Edinburgh businesses
"Lead Hack transformed our online presence. We went from zero Google visibility to page one in under 3 months. Enquiries have tripled."
Craig M.
Roofing Contractor, Edinburgh
"Professional, transparent, and they actually deliver results. Our Google Business Profile alone now generates 30+ leads per month."
Sarah T.
Estate Agent, Leith
"Best marketing investment we've ever made. The ROI speaks for itself — we've had to take on two extra engineers to handle the work."
James R.
Plumbing & Heating, Ratho
"They built us a lead generation system that we actually own. No more paying per lead — our website and rankings are ours forever."
Lisa K.
Dental Practice, Morningside
"Honest team that doesn't oversell. They told us exactly what to expect and delivered ahead of schedule. Highly recommend."
David W.
Electrician, South Queensferry
"We were sceptical after being burned by other agencies. Lead Hack actually showed us the data and proved the results. Night and day difference."
Fiona H.
Landscaping, Currie
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Fill in the form and we'll contact you ASAP to discuss how we can help.